In a large scale randomized control trial with a credit card company, my coauthors Daniel Mochon, Dan Ariely, and I successfully used behavioral insights in
I am currently involved in various projects with governmental agencies in which we use behavioral insights in randomized control trials to, for example, increase organ
Default options significantly influence individuals’ tendencies to comply with public policy goals such as organ donation. My co-author Scott Hawkins and I extend that notion
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